At R.J. Reynolds Tobacco Company, we respect the privacy of
consumers. We collect information from our consumers in an effort to:
* Ensure we are communicating with qualified 21+ tobacco consumers who have certified that they are tobacco consumers and wish to receive materials from R.J. Reynolds Tobacco.
* Provide the best possible service to our consumers, and
* Enhance our consumers' online experience.
We consider information about our consumers to be confidential and we do not sell, rent or transmit personal information or email addresses to other organizations or entities. We limit access to consumer information to only those employees and representatives who need to work with consumer information.